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| Photo by Jimmy Chan |
"We have to let outsiders know that Hong Kong has a unique status, especially when the 'one country, two systems' principles will be implemented in Hong Kong for a long time" - Hong Kong leader, John Lee
Hong Kong is taking steps to revitalize its tourism industry by offering half a million free flights to travelers. This $2 billion initiative is aimed at attracting tourists and investors back to the city, which has faced strict COVID regulations over the past few years. The program was announced by Hong Kong leader John Lee and is seen as a way to show the world that the city is open for business and ready for tourism.
Lee stated that Hong Kong is now connected to mainland China and the rest of the world, and there will be no restrictions on enjoying the hustle and bustle of Asia's world city. The program will focus on distributing airline tickets to tourists from southeast Asian countries, followed by mainland China and northeast Asian countries, with a portion of the tickets also being set aside for travelers from the US and Europe.
The tickets will be distributed by Hong Kong Express, Cathay Pacific, and Hong Kong Airlines starting March 1, and in addition, the city's tourism board will also be giving away one million food, entertainment, and travel vouchers. This is a significant effort to boost the city's tourism industry and bring back travelers who may have been hesitant to visit due to the pandemic.
Hong Kong followed China's zero-COVID policy throughout most of the pandemic, but restrictions began to be lifted last year. By December, most of the restrictions had been lifted, and the city was once again open for business. This initiative is an effort to keep the momentum going and show that Hong Kong is ready to welcome back visitors.
As part of the announcement, Lee also stated that Hong Kong will be hosting sporting and cultural events in the near future. These events will not only provide entertainment for tourists, but will also help to promote the city's culture and attract more visitors. The city has a rich history and cultural heritage, and showcasing this through events will help to bring more attention to the city.
The $2 billion initiative to offer half a million free flights to travelers is an important step for Hong Kong to revitalize its tourism industry. The city has faced many challenges over the past few years, but this program shows that Hong Kong is open for business and ready to welcome back visitors. By focusing on distributing airline tickets to travelers from southeast Asian countries, mainland China, and northeast Asia, as well as the US and Europe, the city is making a significant effort to boost its tourism industry and promote its culture to the world.
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